Welcome to the CTEOS Marketing Toolkit. We have received numerous requests over the years for assistance with getting the word out to students and CTE faculty about the CTE Outcomes Survey. As you well know, not only does data from the CTEOS help colleges understand their successes and areas of improvement for their CE programs, this data also is used in the Chancellor's current funding formula. The more students you get to participate the better and stronger your data will be.
More Responses = Better, Richer, & More Usable Data!
Here are some tools we created for colleges to use. We will be updating and adding to this list as need be, so we would love your feedback. In addition, you gained access to this page be agreeing to help us better understand how these tools may have influenced your response rates. We appreciate any timely response to feedback surveys so that we can continue to fine tune our support to our participating colleges.
Sample Annual Communications Calendar
The Sample Annual Communications Calendar gives you ideas for how to communicate about the CTEOS to both students and colleagues, and ideal dates by which they should occur.
CTEOS Stakeholders Form
This fillable Stakeholders Form for you to determine who the major CTEOS stakeholders are at your own college and who you need to involve to create a comprehensive college-wide communications plan.
CTEOS Presentation Template
This is a customizable powerpoint presentation on What CTEOS is and WHY it is important. It's intended for you to use to help spread the word to your college community on why the survey and data are so important.
Sample Social Media Posts for CTEOS:
Phone Banking Script and Details
Email Template for Colleges to Send to CURRENTLY enrolled Students:
Email Template - Microsoft Word Download. This is a suggested announcement for the current survey cohort. It explains the CTEOS process, what they can expect, and why it's important to participate.
Email Template for Colleges to Send to FORMERLY Enrolled Students now in Cohort:
Email Template - Microsoft Word Download. This is a suggested announcement for the current survey cohort. It explains the CTEOS process, what they can expect, and why it's important to participate.
Infographic for CTE Students:
Front of Graphic - We Want YOU to take the CTE Outcomes Survey. Size: 8.5 x 11". Includes room to insert a college banner at the top.
Back of Graphic - List of Participating Colleges
Front of Graphic, Four to a Page - This four-to-a-page graphic was requested as a preferred format for some colleges.
Infographic for CE Faculty:
Front of Graphic - We Want YOU to tell your students about the CTE Outcomes Survey. Size: 8.5 x 11"
Back of Graphic - List of Participating Colleges
